Arina Zhukova | Stylist

🎓

Istituto Marangoni

Art History & Styling · Scholarship

🌍

Paris & Milan

Industry collaborations

About Me

The story
behind the style

My journey into fashion began with a deep fascination for art and aesthetics. I spent five years studying at an art school, where I developed a strong sense of visual composition, color and creative expression — skills that continue to shape my approach to styling today.

I studied Art History and Styling at the Istituto Marangoni, where I was awarded a scholarship grant in recognition of my creative potential. I also expanded my academic background at Bocconi University, gaining insight into the strategic and business side of the fashion industry.

In addition, I studied Marketing and Creative Communications at Vysoká škola kreativní komunikace in Prague, which allows me to approach styling not only from an aesthetic perspective but also from a strategic one — particularly when creating strong visual concepts for photo shoots, video projects and brand campaigns.

Throughout my career I have collaborated with brands, creative teams and agencies in Paris and Milan, combining industry experience with personal styling.

Today I work with private clients to create wardrobes that feel effortless, confident and truly personal, while continuously developing my expertise through ongoing professional education.

🎨

5 years Art School

🏛️

Istituto Marangoni · Scholarship

📊

Bocconi University

🌍

Paris & Milan Experience

My Philosophy

Style is personal.
And so is my work.

I believe that style is not created in stores. It is born from your personality, your lifestyle and the way you want to feel every day.

That's why working with a stylist is not about simply buying new clothes. It is about understanding yourself better.

"My wardrobe is full… but somehow nothing feels right."

Together we change that. We rebuild your wardrobe so that every piece has a purpose and every outfit feels natural. You stop overthinking what to wear. You start feeling calm, confident and truly yourself.

For me, styling is not just a service — it is a collaboration, a conversation and sometimes even a small transformation.

What changes for you

✓You stop overthinking what to wear every morning
✓You stop wasting money on random purchases
✓Every piece in your wardrobe has real purpose
✓You feel calm, confident and authentically you
✓Shopping becomes intentional and enjoyable
✓"I finally feel like myself again."

What I offer

Services designed
around you

Choose the experience that feels right — or start with a free consultation and we'll figure it out together.

🌷

Wardrobe Analysis

Your wardrobe already has more potential than you think. We go through every piece together and discover how to make your clothes work for you. You'll be amazed how many new outfits appear from what you already own.

Full wardrobe audit session (2–5 hrs)
New outfit combinations revealed
What to keep, donate & refresh
Personalized style profile

3 800 Kč

One-time session · online or in person

💜

Best Value

Wardrobe Transformation

If your wardrobe needs a bigger reset, we create a clear strategy together. We identify what's missing, what should stay and what should go — with a personalized shopping guide so every future purchase makes sense.

In-depth style & lifestyle audit
Capsule wardrobe strategy
Personalized shopping guide
Follow-up session included

4 500 Kč

Full package · flexible scheduling

✦ VIP

👑

Full Experience

VIP Styling Experience

For clients who want a complete transformation. Wardrobe analysis, style strategy and personal shopping together — all in one luxury experience. Many clients leave with 60+ new outfit combinations ready to wear.

Everything in Transformation
Personal shopping day together
60+ new outfit combinations
2 months of style support

5 800 Kč

Premium package · limited availability

📸

Creative

Photoshoot & Video Styling

Professional styling for photoshoots and video projects. Together we create looks that match the concept, mood, and visual story of the shoot.

1–2 fully styled outfits
Additional pieces to adjust or transform the look
Mood board creation
Online consultation / video call
Full styling support during the shoot or filming

2 500 Kč

Message me on Instagram to discuss your project

Message on Instagram →

✨

Special Occasion

Special Event Styling

Personal styling for important occasions — weddings, birthdays, conferences, and special events. I create a complete look that makes you feel confident and perfectly dressed for the moment.

Full outfit styling for your event
Carefully selected clothing & combinations
Personalized styling guidance
Final feedback and adjustments

2 500 Kč

Message me on Instagram to discuss your event

Message on Instagram →

A Moment of Honesty

I won't sell you
something you don't need

Before booking any service, I always offer a free style consultation. Sometimes clients realize they don't need a full wardrobe transformation — maybe just a few styling tips.

And that's completely okay. My goal is not to sell you something you don't need. My goal is to help you feel better in your clothes and in your everyday life.

🌸 Start with a free consultation — no commitment →

Why clients love it

An experience that feels right

Many clients tell me our sessions feel less like a consultation and more like spending time with a friend who truly understands fashion. But behind this relaxed experience there is always a clear strategy.

Every wardrobe we create is built around three core principles:

simplicity functionality individuality

Because the best style is the one that fits effortlessly into your life.

★★★★★

"Shopping has never been this easy and enjoyable. No more searching through hundreds of items or wondering if something will match the rest of your wardrobe. Thank you so much!"

— Katerina

★★★★★

"Thank you for such a wonderful shopping experience! I came home, sat on my bed, and couldn't stop smiling at all the bags. And organizing my wardrobe beforehand made everything even better!"

— Elena

★★★★★

"Thank you so much for the amazing shopping experience! I absolutely loved it and I'm so happy my husband gifted me a shopping day with you for my birthday."

— Margo

Legal

Terms & Conditions

Last updated: January 2026

1. About These Terms

These Terms & Conditions govern the use of styling services provided by Arina Zhukova, personal stylist, operating in Prague and online. By booking a service or consultation, you agree to these terms.

2. Services

Arina Zhukova offers personal styling services including Wardrobe Analysis, Wardrobe Transformation, VIP Styling Experience, Photoshoot & Video Styling, and Special Event Styling. The scope of each service is described on this website and confirmed prior to booking.

3. Bookings & Consultations

All services begin with a free initial consultation to discuss your needs and goals.
A booking is confirmed once you receive written confirmation from Arina Zhukova.
Session dates and times are agreed upon mutually and confirmed in writing.

4. Payment

Prices are listed on this website in Czech Koruna (Kč) and are subject to change.
Payment terms and methods will be communicated at the time of booking confirmation.
Full payment or an agreed deposit may be required before services commence.

5. Cancellations & Rescheduling

Cancellations made more than 48 hours before a session can be rescheduled free of charge.
Cancellations within 48 hours may result in a cancellation fee of up to 50% of the service price.
In the event of cancellation by Arina Zhukova, a full refund or rescheduling will be offered.

6. Client Responsibilities

Clients are responsible for providing accurate information about their preferences, lifestyle and budget. Results may vary based on individual circumstances. Arina Zhukova does not guarantee specific outcomes.

7. Intellectual Property

All content on this website — including text, images, mood boards and style guides — is the intellectual property of Arina Zhukova. Reproduction or distribution without written permission is prohibited.

8. Limitation of Liability

Arina Zhukova is not liable for any dissatisfaction with personal shopping choices made independently by the client after a session. Styling advice is provided in good faith based on the client's stated preferences.

9. Governing Law

These terms are governed by the laws of the Czech Republic. Any disputes shall be resolved under Czech jurisdiction.

10. Contact

Questions about these Terms? Reach out via Instagram or the contact form on this website.
Arina Zhukova · Personal Stylist · Prague, Czech Republic
@arina.zhukova.stylist

Legal

Privacy Policy

Last updated: January 2026

1. Who We Are

This Privacy Policy explains how Arina Zhukova, personal stylist based in Prague, collects, uses and protects your personal data in accordance with the General Data Protection Regulation (GDPR) and applicable Czech law.

2. What Data We Collect

Contact information — your name, email address, Instagram handle or phone number provided through the consultation form.
Style & lifestyle information — preferences, wardrobe details and other information you voluntarily share during consultations.
Communication data — messages exchanged via email, Instagram or other channels.

3. How We Use Your Data

To schedule and conduct styling sessions and consultations.
To provide personalised styling recommendations and shopping guides.
To communicate about bookings, follow-ups and service updates.
We do not sell, rent or share your personal data with third parties for marketing purposes.

4. Legal Basis for Processing

Your data is processed on the basis of your consent (provided when you submit the contact form) and for the performance of our service agreement. You may withdraw consent at any time.

5. Data Storage & Security

Your data is stored securely and accessed only by Arina Zhukova.
We retain your data only as long as necessary to provide the service and comply with legal obligations.
We take reasonable technical measures to protect your data against unauthorised access.

6. Your Rights (GDPR)

Under GDPR, you have the right to:

Access the personal data we hold about you.
Request correction of inaccurate data.
Request deletion of your data ("right to be forgotten").
Withdraw consent to data processing at any time.
Lodge a complaint with the Czech Data Protection Authority (ÚOOÚ).

7. Cookies

This website does not use tracking cookies or third-party analytics tools. No personal data is collected through your visit to this website unless you submit the contact form.

8. Contact & Data Requests

To exercise your rights or ask questions about your data, please contact:
Arina Zhukova · Personal Stylist · Prague, Czech Republic
arina.zhukova.creative@gmail.com
All requests will be responded to within 30 days.

"Some people change
their wardrobe.
Others change the way
they see themselves." I help with both. ✦ Personal styling that transforms how you feel every day.

The story
behind the style

Style is personal.
And so is my work.

Services designed
around you

Wardrobe Analysis

Wardrobe Transformation

VIP Styling Experience

Photoshoot & Video Styling

Special Event Styling

I won't sell you
something you don't need

An experience that feels right

Rediscover your
wardrobe.

Terms & Conditions

1. About These Terms

2. Services

3. Bookings & Consultations

4. Payment

5. Cancellations & Rescheduling

6. Client Responsibilities

7. Intellectual Property

8. Limitation of Liability

9. Governing Law

10. Contact

Privacy Policy

1. Who We Are

2. What Data We Collect

3. How We Use Your Data

4. Legal Basis for Processing

5. Data Storage & Security

6. Your Rights (GDPR)

7. Cookies

8. Contact & Data Requests

"Some people changetheir wardrobe.Others change the waythey see themselves." I help with both. ✦ Personal styling that transforms how you feel every day.

The storybehind the style

Style is personal.And so is my work.

Services designedaround you

Wardrobe Analysis

Wardrobe Transformation

VIP Styling Experience

Photoshoot & Video Styling

Special Event Styling

I won't sell yousomething you don't need

An experience that feels right

Rediscover yourwardrobe.

Let's talk style ✨

Thank you, lovely!

Terms & Conditions

1. About These Terms

2. Services

3. Bookings & Consultations

4. Payment

5. Cancellations & Rescheduling

6. Client Responsibilities

7. Intellectual Property

8. Limitation of Liability

9. Governing Law

10. Contact

Privacy Policy

1. Who We Are

2. What Data We Collect

3. How We Use Your Data

4. Legal Basis for Processing

5. Data Storage & Security

6. Your Rights (GDPR)

7. Cookies

8. Contact & Data Requests

"Some people change
their wardrobe.
Others change the way
they see themselves." I help with both. ✦ Personal styling that transforms how you feel every day.

The story
behind the style

Style is personal.
And so is my work.

Services designed
around you

I won't sell you
something you don't need

Rediscover your
wardrobe.